Understanding Media Hype
Monday, April 13th, 2009How many of you believe that the media is a reactive element? By reactive, I mean that they report on what they see so we’re all aware of it.
My next question is: How many of your believe the media reports on things and then we, as a consumer base, react to it and create the situation they talk about. Think about it… last summer they said fuel prices would go up to over $1.40 per litre. What happened? Everyone ran out to buy fuel, drove up demand and guess what?! Fuel went up to over $1.40 per litre. It happens all the time. Right now the media says we are in a recession, or ‘economic downturn’. It’s interesting, considering we’re so busy I’m hiring. I have a long list of people I deal with daily that say they’ve never been so busy. Real estate is still good, income is good and though unemployment is a bit higher than recent past, it’s still way below where it has been in the last few years.
So what happens when you hear all this talk about ‘economic downturn’? You get worried, you stop buying, you save more, spend less. And suddenly the market goes stale and voila! economic hardship, delivered on a platter to you because you created it. I’m not saying go out and spend like a maniac, but I believe it’s important to think about things rather than just believe some report on the radio or news. It’s true there are places that are suffering, but we do nobody any service by stopping our purchases or stopping our living. If Anything, we make the situation worse. We are lucky to live in an area that is a little insulated from some of the more hard hit areas. Why not use that to our advantage and help stimulate the economy. Others may not be able to right now but we can.
Think for yourself and support a business in your community today.
